GEO for accountants
Be the accountant AI tools suggest.
Win clients who ask AI which accountant to use. DLR Media, a remote-first UK agency, makes your services, fees, specialisms and MTD support clear to ChatGPT, Gemini and Google AI Overviews, then reports monthly on whether you're named. Weekly GEO runs in our Growth Engine at £1,499 a month + VAT on a 12-month term, or start with an audit.
- Free call on what AI says about your firm
- MTD pages clients can find
- Fees and specialisms in plain text
- Firm details matched on every listing
Answer the MTD question first
GOV.UK states that from 6 April 2026, sole traders and landlords registered for Self Assessment with qualifying income of more than £50,000 must use Making Tax Digital for Income Tax. From September 2026, HMRC will start signing up anyone who needs to use it for the 2026 to 2027 tax year and has not already signed up, where its records show qualifying income over £50,000 in 2024 to 2025. That raises two questions a sole trader or landlord can put straight to an AI tool: do I need MTD, and which accountant will handle it for me?
We build the pages that answer both for your firm. One sets out who MTD for Income Tax applies to, in GOV.UK's own terms. Another explains what your firm does for MTD clients and what it costs. Dated, specific facts like these are easy for an AI tool to repeat, and they give a sole trader a reason to pick up the phone.
How AI tools choose which accountants to recommend
AI search starts from pages the tool can find. Google says Gemini Apps can ground answers in content from the Google Search index, and ChatGPT's search features depend on OpenAI's OAI-SearchBot being allowed to crawl your site. With that access in place, what your pages state is what the tool has to work with.
For an accountancy firm, the facts buyers match against are specific: the sectors you specialise in, the services you run, from bookkeeping to MTD support, and what each one costs or how you price it. We map each of those to the questions buyers ask, give it a page and keep your firm name, address and phone number identical across your site, Business Profile and listings.
Show your fees and specialisms plainly
Two facts decide whether a client calls: whether you handle businesses like theirs and what it costs. A services page that lists tax, accounts and payroll in one line answers neither.
We give each service and each sector you specialise in its own page, put your fees or how you set them in plain text and add schema that matches what's on the page. Then our weekly content engine keeps adding answers to the questions your clients ask. Tell us the work you want more of and we'll start there.
See your firm the way AI tools do
You can test the ground before committing to monthly work. Our AI search visibility audit is a one-off piece of work: it shows how AI tools describe your firm, sets you against the practices you compete with and ranks what to fix. It's priced to its scope before it starts.
Firms that want the work done for them move onto the Growth Engine, which runs GEO weekly with SEO, Google Ads and Meta Ads. A free custom website worth £4,500 is included, live in 5 days on average, and each month's report covers whether AI tools name your firm and who they name instead.
Your firm's GEO in brief
DLR Media's GEO for accountants, in brief:
- Who it's for: accountancy practices that want sole traders, landlords and business owners to find them through AI search.
- What we do: weekly GEO and SEO for your services, sectors and MTD pages, with Google Ads and Meta Ads run by the same team.
- Price: £1,499 a month + VAT on a 12-month term, no setup fees, ad spend paid separately.
- Timescale: your free custom website goes live in 5 days on average, and most single-area audits are completed within two to three weeks of receiving access.
- Contact: ring DLR Media, a remote-first agency working in the UK and globally, on +44 1382 699595 or email sales@dlrmedia.co.uk.
- 1
Book a free call
Tell us which services and client types you want more of.
- 2
Approve the page plan
Sign off your MTD, fees and specialism pages.
- 3
Read your monthly report
See whether AI tools name your firm and who they name instead.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads and Meta Ads every weekday and your SEO and GEO every week to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Weekly SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
DLR Media. We run GEO for UK accountancy practices inside the Growth Engine, making your services, fees, sector specialisms and MTD support clear to ChatGPT, Gemini and Google AI Overviews, with a monthly check on whether you're named.
Yes. AEO (answer engine optimisation) and GEO (generative engine optimisation) are two names for the same job: making your firm clear and quotable to the AI tools buyers ask. We run it as one service, alongside your SEO.
Allow OAI-SearchBot to crawl your site, then give each service and sector its own page with your fees spelled out. Use the same firm name, address and phone number on every listing.
Yes. From 6 April 2026, sole traders and landlords with qualifying income over £50,000 must use MTD for Income Tax, so a clear page on how your firm handles it gives those clients a direct answer.
No. Each AI tool decides its own answers, so no one can promise a recommendation. We control how clear and consistent your firm's information is, and we show you the results every month.
£1,499 a month + VAT, as part of the Growth Engine on a 12-month term with no setup fees, and ad spend is paid separately. If you'd rather start smaller, a standalone audit is quoted once we've agreed its scope.
Guides and insights.
- How do you check whether AI assistants recommend your business?A simple monthly test to see if ChatGPT, Gemini, Perplexity and Google name your business, and how to track AI visits in your analytics.Read the guide
- GEO vs SEO: what's the difference, and do you need both?SEO is the work of getting ranked; GEO is the work of getting named in AI answers. How they differ, where they overlap and why you need both.Read the guide
- What does a GEO agency do, and what does it cost in the UK?What a GEO agency does to get you named in AI answers, what sets the price of GEO work and what to ask before you hire one.Read the guide
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