An AI visibility audit that shows what ChatGPT says about you.

Find out why AI names someone else

Each AI tool finds and checks businesses in its own way. Google says a page must be indexed and eligible to be shown in Google Search with a snippet to be a supporting link in AI Overviews. OpenAI says any public website can appear in ChatGPT search, but sites that opt out of OAI-SearchBot aren't shown in its answers. Microsoft says Copilot sends generated search queries to the Bing search service to ground its responses, and Perplexity says each answer includes numbered citations linking to the original sources.

So the businesses AI tools name are the ones they can reach, read and confirm across several sources. We check every link in that chain for you: crawler access, indexing and snippets, the facts on your own pages, your listings and reviews, and the mentions and citations that back you up.

Get fixes ranked by impact

Google says AI Overviews and AI Mode can use a technique it calls query fan-out, issuing multiple related searches across subtopics and data sources to build one response. Your homepage alone won't carry you, and one blocked crawler or out-of-date listing can undo good content.

Our specialists review your site, accounts, data and competitors across content, authority and technical readiness. You get a clear report with findings, evidence and recommendations ranked by impact and effort, then a walkthrough with us. Add a strategy and action plan if you want a timed 90-day, 6-month or 12-month roadmap.

Keep the fixes working every week

AI answers are only as current as the sources behind them. When a competitor updates its pages, wins new reviews or earns new mentions, the answers AI tools give about your market can change with it.

When you want us to do the work, the Growth Engine runs GEO every week at £1,499 a month + VAT on a 12-month term, with no setup fees. It includes weekly SEO and GEO, technical SEO, backlinks, Google Ads and Meta Ads managed every weekday, and a free custom website worth £4,500 that's yours after the term. Your monthly report shows whether AI tools name you, how they describe you and who appears instead.

GEO audit in brief

The facts to check before you book.

• Who runs it: DLR Programmes, part of DLR Media, a remote-first agency working with businesses in the UK and globally.
• What it checks: how often and how accurately your brand appears in AI search tools such as ChatGPT, Gemini and Google AI Overviews, compared with your competitors.
• What you get: findings, evidence and recommendations ranked by impact and effort, plus a walkthrough of the results.
• Timescale: single-area audits are completed within two to three weeks of receiving access; larger combined audits take longer, with timings confirmed before we start.
• Price: priced by scope, with scope and price confirmed before we start and no ongoing contract.
• Related audits: ChatGPT visibility, Google AI Overviews visibility, AI competitor visibility and a Combined SEO and GEO audit, all listed on our audits page.
• Contact: +44 1382 699595 or sales@dlrmedia.co.uk.