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Google Ads France

Google Ads in the right language, across France.

More enquiries from the French regions you serve, from people searching in the language you sell in. We build your Google Ads on those searches, track every call and form back to the search and optimise daily. Book your free audit and go live in 5 days on average, from €750 a month.

  • Free audit before you spend
  • Ads set up for each language you sell in
  • Aimed at the regions you serve
  • Every call and form tracked
5.0Rated on Google

Plans from €750/month · 6-month minimum term

Book your free French Google Ads audit.

We review your website, competitors and any current campaigns, then show you what your ads could do. No obligation.

Your details are safe. No spam, ever.

Match the language your buyers search in

Google Ads Help sets out a change starting in September 2026: for Search campaigns, the campaign-level language setting will be removed and Search ads will match on the language of your ads. The words in each ad take over the job the setting used to do.

If you sell to French speakers, English speakers or both, we set up a separate set of ads for each language, with the wording agreed with you, so what people read matches what they typed. Book your free audit and we'll show you how your account handles language today.

Put your budget where you sell

INSEE counted 12,463,067 people in Île-de-France at 1 January 2023, 18% of the French population and the most of any region. It's also where 289,000 businesses were created in 2022, 26% of all business creations in France, so if you sell in the Paris region you're up against a large crop of new firms as well as established ones.

We aim your campaigns at the regions or cities you cover and exclude the rest. Google's default location option also reaches people who've shown interest in your target areas, so if you only serve customers on the ground, we switch to Presence, which shows your ads to people in or regularly in your locations.

See which searches turn into sales

Clicks and impressions don't pay your bills. The figure you need is how many searches became a call or a form, and then a sale.

We track every call and form back to the search that started it, then cut what doesn't convert and move budget to what does. For Caltech Lifts, a UK stairlift company and UK client, our Google Ads work delivered 35 qualified leads and 15 completed sales, a 43% lead-to-sale rate.

Know exactly what you pay

When a management fee is bundled in with ad spend, you can't see what the campaign itself costs you. You should see both figures separately, every month.

Your ad spend goes straight to Google, never through us. Our fee is fixed by plan, with dedicated landing page builds on Scale and a 6-month minimum on every plan. We reply to every enquiry within one working day, so book your free audit now.

Pricing

Simple monthly plans.

Ad spend is paid directly to Google and billed separately. 6-month minimum term.

Starter

€750 /month

  • Full campaign setup & build
  • Up to 2 campaigns
  • Keyword research & targeting
  • Ad copywriting (up to 6 ads)
  • Conversion tracking setup
  • Monthly performance report
  • Dedicated account manager
Start with Starter

Growth

Most popular

€1,250 /month

  • Everything in Starter
  • Up to 5 campaigns
  • Google Shopping (if applicable)
  • Remarketing & audience targeting
  • A/B ad testing
  • Landing page recommendations
  • Weekly performance updates
Start with Growth

Scale

€2,250 /month

  • Everything in Growth
  • Unlimited campaigns
  • Full funnel strategy
  • Competitor ad analysis
  • Dedicated landing page builds
  • Weekly strategy calls
  • Priority support
Start with Scale

How it works

How it works.

Get my free audit
  1. 1

    Book your free audit

    We go through your current account, your landing pages and the searches worth winning in France.

  2. 2

    Approve your plan

    You choose the regions, the languages and the monthly budget you pay Google.

  3. 3

    Start taking enquiries

    Your campaigns go live in 5 days on average, and we optimise them every day.

DLR Growth Engine

Want it all, done for you?

Join the Growth Engine and we build your custom website, worth €5,500, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.

See the Growth Engine €1,799 a month
  • Free custom website worth €5,500
  • Google Ads and Meta Ads
  • Daily SEO and GEO
  • AI enquiry chatbot
  • Email and SMS follow-up
  • Dedicated account manager

Questions

Good to know.

Yes. We set up a separate set of ads for each language, with the wording agreed with you, which suits Google's move to matching Search ads on the language of the ad.