Starter
US$800 /month
- Full campaign setup & build
- Facebook & Instagram ads
- Audience research & targeting
- Ad creative copywriting
- Up to 3 ad sets
- Pixel setup & conversion tracking
- Monthly performance report
- Dedicated account manager
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Facebook ads USA
More inquiries from Facebook and Instagram, and proof of which ad brought each one in. We plan who sees your ads across the US, write every ad, install your Meta Pixel and conversion tracking, and adjust spend daily. Start with a free audit, then go live in 5 days on average, from US$800 a month.
Plans from US$800/month · 6-month minimum term
Pew Research Center's survey of US adults, run from February 5 to June 18, 2025, found that 71% use Facebook and half use Instagram. In a separate Pew survey from early 2025, 37% of US adults said they visit Facebook several times a day.
Reach is only worth paying for when it lands on your buyers. We build audiences from your customer list, your website visitors and the interests your buyers share, and every ad gives people one clear thing to do. On Growth, retargeting brings back people who already know you, and lookalike audiences find more people who resemble your best customers.
Meta requires a Special Ad Category for housing, employment, and financial products and services ads from advertisers based in the United States or reaching audiences there. Under it, you can't choose a specific gender or target by ZIP code, every location must cover at least a 15-mile radius, and lookalike audiences aren't available.
If you're a realtor, a mortgage lender or an employer hiring staff, we set the right category from day one and plan the campaign inside those limits. With fewer targeting controls, the ad and the offer carry more of the load, so that's where we put the work. Book your free audit and we'll check what you're running against Meta's rules.
If you can't see which ad produced an inquiry, you can't tell which ads deserve more of your budget. Likes and clicks won't tell you that, but tracked leads will.
Every plan includes Pixel setup and conversion tracking, so each inquiry, call request or sale is matched to the ad that produced it. Your monthly report shows leads, spend and what we're changing next, and Growth adds weekly updates plus A/B testing of creative and copy.
Starter covers setup, Facebook and Instagram, audience research, ad copywriting and up to 3 ad sets. Growth adds up to 8 ad sets, lead generation campaigns, and Messenger and DM ad formats. Scale adds unlimited ad sets, full funnel strategy, video ad production guidance, catalog and dynamic ads, dedicated landing page builds and weekly strategy calls.
Every plan runs on a 6-month minimum, and your ad spend is paid directly to Meta, not through us. We're a remote-first UK team, and our team has worked with clients across 15 markets. Claim your free audit to find out which plan fits your goals.
Pricing
Ad spend is paid directly to Meta and billed separately. 6-month minimum term.
US$800 /month
US$1,500 /month
US$2,500 /month
Claim your free audit
We review your Facebook page, your Pixel and any ads already running.
Sign off your audiences
Who to reach, the offer and the budget, agreed on a video call during your workday.
Go live and track inquiries
Ads launch in 5 days on average and get optimized every day.
DLR Growth Engine
Join the Growth Engine and we build your custom website, worth US$6,000, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
Questions
With us, management is US$800 a month on Starter, US$1,500 on Growth and US$2,500 on Scale. Your ad spend is billed by Meta, separately from our fee.
Yes. We set up the Special Ad Category Meta requires for housing, employment, and financial products and services, and plan the campaign within its targeting limits.
Yes. Your free audit covers the campaigns, audiences and Pixel you already have, and shows what we'd keep and what we'd change.
In 5 days on average, and we optimize them every day from launch.
No. We have no US office: we're remote-first from the UK and meet you by video call at times that suit your working day. Call +44 1382 699595 or email sales@dlrmedia.co.uk.