SEO Aberdeen
SEO across Aberdeen and Aberdeenshire.
More enquiries from Aberdeen and every Aberdeenshire town you serve. We set up your Google Business Profile and site for your whole patch, with a page per town and GEO so AI tools name you too. Free call first, new site live in 5 days on average, in the Growth Engine at £1,499 a month + VAT.
- Free website worth £4,500
- Every town you serve covered
- Business Profile set up right
- Named in AI answers too
Your market is bigger than the city
More people live in Aberdeenshire than in Aberdeen itself: 264,640 against 230,180 on the 2025 estimates from National Records of Scotland. If your website and profile only talk about Aberdeen, you're leaving out more than half the people in your area.
We plan your SEO for the whole area you serve, so customers out of town find you as easily as customers in it. Book a free call and tell us how far you'll travel for a job.
Close the distance gap
Distance is one of the three things Google uses to rank local results: how far each business is from the person searching. A business based in the city starts behind for searches made in Peterhead or Stonehaven.
If customers don't come to you, we set your Google Business Profile up as a service-area business. Google allows up to 20 service areas and asks that the whole area stays within "about 2 hours of driving time" of your base, so we pick the towns that bring you the best work, then back each one up with a page on your site.
Treat every big town as its own market
Aberdeenshire's six largest towns each had more than 10,000 people at the 2022 Census, led by Peterhead with 19,791 and Inverurie with 15,106. Each one is a market worth winning in its own right.
So each town you serve gets its own page, written about the services you offer there and the work you've done nearby. Fresh content goes up every month, and your monthly report shows what moved.
A new site with room for every town
If your current site can't hold a page for each town, or Google struggles to read it, it's holding you back. The DLR Growth Engine includes a free custom website worth £4,500, built SEO and GEO ready and yours after the 12-month term, with Google Ads and Meta Ads bringing in enquiries while your rankings build.
Prefer to see the gaps first? Our standalone local SEO and Google Business Profile audits show where you're missing out across the north-east and what to fix first, with no ongoing contract. Book a free call and we'll point you to the right one.
- 1
Book a free call
Tell us the towns you cover and the work you want more of.
- 2
Map your area
We audit your profile and site, then agree a page for each town.
- 3
Go live across Aberdeenshire
Your new site launches in 5 days on average, then SEO and GEO run every day.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Daily SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
Aberdeen and anywhere in Aberdeenshire you work, including Peterhead, Inverurie, Fraserburgh, Westhill, Stonehaven and Ellon. We only build pages for towns you genuinely serve.
Yes, if you work there. We add Inverurie to your service areas and build a page showing the work you do there, though Google decides the final ranking.
Only if customers visit you. Google says to remove your address from your Business Profile if you don't serve customers there, and to list your service areas instead.
Not as a monthly service. SEO comes inside the Growth Engine with GEO, Google Ads, Meta Ads and a free website, or you can start with a standalone audit.
No. We're remote-first, so we work with businesses across Aberdeen and Aberdeenshire by phone, email and video call.
Guides and insights.
- How do you get your business into the Google map results?How Google picks the businesses in its map results, and what to fix in your Business Profile, reviews and website to show up.Read the guide
- Are Google's AI Overviews taking clicks from small business websites?What Google's AI Overviews are, what the click research shows, which small business searches are affected and what to do about it.Read the guide