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Meta Ads Perth
More enquiries from across Perth and Kinross, from people who see you on Facebook and Instagram before they search. We build audiences from your real customers, give each town its own ads, write every one and track each lead to the ad that won it. Free audit, live in 5 days on average, from £600 a month + VAT.
Plans from £600/month + VAT · 6-month minimum term
Perth and Kinross has an older population than Scotland as a whole. In 2022, 24.8% of people there were 65 or over, against 20.1% nationally, according to National Records of Scotland. A care service, a garden firm and a gym all need very different people from the same council area, so the audience you choose decides who sees your ads.
We start from the people who buy from you now, set age, interests and location to match, and leave everyone else out. Once leads are coming in, the Growth plan adds lookalike audiences built from them. Your free audit maps out who those people are.
A customer in Blairgowrie wants to know you'll come to Blairgowrie. An ad that only mentions Perth leaves them guessing.
We run separate ad sets for the places you cover, each with copy that names the town and shows you work there. Starter gives you up to 3 ad sets, so the city, Strathearn and Kinross-shire can each have their own, and Growth takes that up to 8.
Likes and reach don't pay the bills. You need to know which ad brought in which enquiry, and what it cost you.
Before launch, the Meta Pixel and conversion tracking go on your site, so every lead is tied to the ad behind it and budget moves towards the ads and towns that turn into customers. New Meta campaigns need a learning phase of 7 to 14 days, so each new ad gets time to settle before we judge it. You get a monthly report on leads and spend, with weekly updates on the Growth plan.
Every line of copy is ours to write, and if you need fresh photos or video, The Edit, our content studio, shoots them for you. Our social content for DJ Laing reached 84.7K views and 247 link clicks.
Growth, at £1,000 a month + VAT, adds retargeting and A/B testing of creative and copy. Scale, at £1,800 a month + VAT, adds catalogue ads, video ad production guidance and dedicated landing page builds. Every plan runs on a 6-month minimum, with ad spend paid straight to Meta. Start with the free audit and you'll know which plan suits you before you spend anything.
Pricing
All prices + VAT. Ad spend is paid directly to Meta and billed separately. 6-month minimum term.
£600 /month + VAT
Up to £2,000/mo ad spend
£1,000 /month + VAT
Up to £5,000/mo ad spend
£1,800 /month + VAT
Unlimited ad spend
Book your free audit
We look at who buys from you, your Perthshire competitors and any ads you run now.
Approve your audiences
Towns, audiences, offer and budget, signed off before anything goes live.
Start getting leads
Ads go live in 5 days on average, and every lead appears in your report against the ad that won it.
DLR Growth Engine
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
Questions
Yes. We can target Crieff, Auchterarder, Blairgowrie, Pitlochry, Aberfeldy, Kinross or a set distance from your address, and leave out anywhere you don't work.
Both. They run from one Meta ad account, and we test your ads on each and move budget every day to whichever brings in more enquiries.
Yes. We build a campaign around the offer, set the dates and areas, and stop the spend the day it ends.
No. Meta bills you for ad spend separately from our fee, and the Starter plan covers up to £2,000 a month of it.
No. We're remote-first, and your account manager works with you by video call, phone and email.
