Starter
£600 /month + VAT
Up to £2,000/mo ad spend
- Full campaign setup & build
- Up to 2 campaigns
- Keyword research & targeting
- Ad copywriting (up to 6 ads)
- Conversion tracking setup
- Monthly performance report
- Dedicated account manager
Google Ads Belfast
Belfast Google Ads that reach the customers you serve.
More calls from customers in the places you work, not clicks from people who'll never book. We set your Google Ads to the parts of Belfast, Antrim and Down you cover, cut wasted searches every weekday and set up call and form tracking before launch. Free audit, live in 5 days on average, from £600 a month + VAT.
- Free audit of your account first
- Shown to people in your area
- Add the Republic if you work there
- Campaigns live in 5 days on average
5.0Rated on Google
Plans from £600/month + VAT · 6-month minimum term
Keep every pound inside your area
Google's default location setting, Presence or interest, reaches people in your target area and also people who've shown interest in it. If you only serve local customers, that second group can include people searching from places you'd never travel to.
We switch your campaigns to Google's Presence option, which shows ads to people who are "likely to be located or regularly located in the locations you've targeted", and exclude the areas you don't serve. Book your free audit and we'll check how your current account is set.
Win searches in a growing market
Belfast added 285 businesses in the year to March 2026, the largest rise in number of any council area in Northern Ireland, according to NISRA. More firms in the city means more competition for the same customers.
Your audit shows who's already bidding on your searches and what clicks cost. Then we target the searches that bring paying work, write ads that answer exactly what was asked and block the searches that never turn into customers, from the first week.
Turn clicks into calls
You pay for the click whether or not the visitor gets in touch, so the page they land on has to do its job. It needs to show your service, the areas you cover and how to reach you straight away.
We match each ad group to the page on your site that fits its searches, and set up call and form conversion tracking before launch. Your monthly report shows the enquiries your campaigns brought in and what each one cost. On the Scale plan, we build dedicated landing pages too.
See the proof, then the plan
Our Google Ads for Caltech Lifts, a stairlift company, produced 35 qualified leads, 15 completed sales and a sales pipeline of up to £120,000.
Starter suits ad spend of up to £2,000 a month. Bigger accounts move up to Growth at £1,000 a month + VAT or Scale at £1,800 a month + VAT, and every plan runs on a 6-month minimum. Google bills your clicks to you, not to us, so the account is yours from day one. Book your free audit and we'll show you the starting budget we'd recommend.
Pricing
Simple monthly plans.
All prices + VAT. Ad spend is paid directly to Google and billed separately. 6-month minimum term.
Growth
Most popular£1,000 /month + VAT
Up to £5,000/mo ad spend
- Everything in Starter
- Up to 5 campaigns
- Google Shopping (if applicable)
- Remarketing & audience targeting
- A/B ad testing
- Landing page recommendations
- Weekly performance updates
Scale
£1,800 /month + VAT
Unlimited ad spend
- Everything in Growth
- Unlimited campaigns
- Full funnel strategy
- Competitor ad analysis
- Dedicated landing page builds
- Weekly strategy calls
- Priority support
- 1
Book your free audit
We check your settings, your searches and the Belfast competitors you face.
- 2
Set your areas and budget
Agree the towns, hours and starting spend before anything goes live.
- 3
Start taking calls
Campaigns go live in 5 days on average and are refined every weekday.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads and Meta Ads every weekday and your SEO and GEO every week to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
See the Growth Engine £1,499 a month + VAT
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Weekly SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
Yes, if you take work there. We give it a campaign and budget of its own, and if you don't work there, we exclude it.
Yes. We target the towns, postcodes or distance from your address that you choose and switch everything else off.
It depends on what clicks cost for your searches and how much work you want. Your free audit recommends a starting figure, which you pay to Google, and our Starter plan suits spend of up to £2,000 a month.
Yes, 6 months, so there's enough real enquiry data to show which searches are worth paying for.
No. We're remote-first and run your account by phone, email and video call, wherever you are in Northern Ireland.
Guides and insights.
- Google Ads agency or freelancer: which is right for a small business?Agency or freelancer for your Google Ads? How they compare on cost, cover, Google Partner status and account ownership, and what to ask both.Read the guide
- How much does a job from Google Ads cost a plumber?Work out what each booked plumbing job costs you from Google Ads, which jobs carry the margin to pay for clicks, and how to bring the cost down.Read the guide
- What paid media management includes and costsWhat paid media management includes on Google Ads and Meta: account ownership, tracking, structure, ads, optimisation every weekday, reporting and fees.Read the guide
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