GEO for ecommerce
Get your products picked by AI shopping.
More shoppers who find you through AI answers. DLR Media fixes the product data, pages, reviews and feeds that ChatGPT, Gemini and Google AI Overviews use to pick products and shops, with weekly reporting. Book a call for an ecommerce GEO audit, or run GEO every day in our Growth Marketing Packages from £3,000 a month + VAT.
- Product data checked feed by feed
- Category pages that answer buying questions
- Reviews and stock facts lined up
- Weekly reporting from one team
Get into the carousel
OpenAI says a product appears in ChatGPT's shopping carousel when ChatGPT judges it relevant to what the shopper wants, and that product results are chosen independently and aren't ads. You can't buy your way into that answer.
We find the buying questions your customers ask about your categories, test which products and shops ChatGPT, Gemini, Perplexity and Google put forward, and show you which competitors get picked in your place.
How AI tools choose which shops to recommend
OpenAI says ChatGPT draws on structured metadata from first-party and third-party providers, ranks merchants on factors including availability, price and quality, and writes product summaries from reviews on public websites. Google tells site owners to keep their Merchant Center information up to date for its AI features.
That puts your product data in charge. We check that titles, prices, stock and attributes match across your store, feeds and listings, that your structured data matches the visible page, and that genuine reviews appear on public sites AI tools read.
Make every product easy to quote
Shoppers ask AI tools which product suits a need, what it costs and whether it's in stock. Category and product pages that answer those questions in plain text give an AI tool something to quote. A page of images with a short title gives it nothing.
We rewrite your key category and product content around the questions shoppers ask, add buying guides where they help, and open your store to the crawlers that feed AI search. On Shopify, OpenAI says your store is already connected through Shopify Catalog, so the work goes into the quality of what that catalogue holds.
A team that lives in ecommerce
We've spent 7 years in commerce, with clients in 15 markets. Ongoing GEO for online shops runs inside our Growth Marketing Packages, priced by your monthly online revenue band, with SEO, GEO, Google Ads, Meta Ads, Klaviyo email and CRO run every day by one team.
Want the facts first? Our ecommerce GEO and AI search audit shows how AI tools describe your store and products today, compares you with competitors and ranks the fixes by impact and effort. Scope and price are confirmed before we start, and there's no ongoing contract.
- 1
Book a free call
Tell us your categories and we'll show you what AI shopping tools say.
- 2
Approve the fixes
Sign off changes to product data, pages, feeds and reviews.
- 3
Read your weekly report
See which products get picked and which competitors are named instead.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Daily SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
Keep your product data accurate and the same across your store, feeds and listings, let OAI-SearchBot crawl your site, and earn genuine reviews on public websites. We work on all three and show you the effect in your weekly report.
No. OpenAI says product results are selected independently and aren't ads, and ads are kept separate from them.
OpenAI says Shopify merchants are connected through Shopify Catalog, so there's nothing extra to switch on. What still decides how you show up is the quality of your product data, pages and reviews, and that's where we work.
No. OpenAI ranks merchants on its own factors, and Google and the others make their own choices too. We improve the product data and content they draw on.
Ongoing GEO is part of our Growth Marketing Packages, from £3,000 a month + VAT. A standalone ecommerce GEO audit is scoped and priced before we start.
Guides and insights.
- GEO vs SEO: what's the difference, and do you need both?SEO is the work of getting ranked; GEO is the work of getting named in AI answers. How they differ, where they overlap and why you need both.Read the guide
- What does a GEO agency do, and what does it cost in the UK?What a GEO agency does to get you named in AI answers, what sets the price of GEO work and what to ask before you hire one.Read the guide
- Are Google's AI Overviews taking clicks from small business websites?What Google's AI Overviews are, what the click research shows, which small business searches are affected and what to do about it.Read the guide
Related services
- The GEO agency that gets you recommended by AI.
- Get your business recommended by ChatGPT.
- Get your business into Google AI Overviews.
- Get your business cited by Perplexity.
- SEO, GEO and ads audits
- Get named in AI answers across Northern Ireland.
- Get found by every AI tool your Nottingham customers use.
- Get cited by AI in Sheffield, and see the visits it sends.
- Comparing GEO agencies in Liverpool? Ask for proof, not promises.
- Get recommended by AI in Dundee.
- Show up when Perth customers ask AI who to use.
- Be the name AI gives Edinburgh customers.
- When AI picks a Glasgow business, make it yours.
- In London's crowded market, be the name AI gives.