GEO for dentists
Get your dental practice found in AI answers.
More patients finding you through AI answers. DLR Media turns the details GDC guidance already asks dental practices for into clear facts ChatGPT, Gemini and Google AI Overviews can read, and reports monthly on whether you're named. Your free call shows how the Growth Engine, at £1,499 a month + VAT on a 12-month term, fits your practice.
- Free call on what AI tools say about your practice
- GDC details in readable text
- NHS, mixed or private status made clear
- Factual pages with no promised results
Put your GDC details to work
The GDC's guidance on advertising sets out what a practice website must show: the name and address where care is provided, contact details including phone and email, the GDC's contact details or a link to its website, your complaints procedure and the date the site was last updated. Any dental professional named as providing care needs their qualification, the country it's from and their GDC registration number.
Those are the facts a patient checks and an AI tool needs to describe you accurately. We put them on your pages as text crawlers can read rather than inside graphics, keep the last-updated date current and make sure your Business Profile and listings show the same details.
How AI tools choose which practices to recommend
First, the tool has to reach your pages. OpenAI says sites that block its OAI-SearchBot crawler are left out of ChatGPT search answers. Google, for its part, asks site owners to put important content in text, keep structured data in line with what's on screen and keep their Business Profile current. Google lists these among its best practices for AI Overviews and AI Mode.
For a practice, the content that counts is where you are, how to book, the treatments you offer and whether you're NHS, mixed or wholly private, which the GDC already requires you to make clear. We set each one out in plain text and schema, open your site to the crawlers that matter and line the details up everywhere your practice appears.
Keep every claim factual
The GDC tells practices to avoid claims "likely to create an unjustified expectation" about results and to back up claims with facts. It also rules out comparing the skills or qualifications of any dental professional with others.
GEO content works on the same footing: plain facts an AI tool can repeat accurately. We write treatment and practice pages that state what you offer, who provides it, their qualifications and how to book, with no promised results and no comparisons with other dentists. Send us your treatment list and we'll show you where to start.
Start where your practice needs it
If you'd like to hear what AI tools say about your practice before deciding anything, a one-off GEO audit covers ChatGPT, Gemini and Google AI Overviews and compares you with competing practices. Its scope and price are agreed up front, and you're not tied into anything afterwards.
When you want the work running every week, the Growth Engine combines GEO with SEO, Google Ads and Meta Ads, plus a free custom website worth £4,500 that launches in 5 days on average. Each month you'll see whether AI tools name your practice, how they describe it and who appears instead.
- 1
Book a free call
Tell us the treatments you want more patients for.
- 2
Send us your practice facts
Share GDC numbers, qualifications and your NHS or private status so we can match them everywhere.
- 3
Approve your pages
Sign off the practice and treatment pages before they go live.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads and Meta Ads every weekday and your SEO and GEO every week to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Weekly SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
DLR Media runs GEO for dental practices, putting your treatments, practice details and NHS or private status in a form ChatGPT, Gemini and Google AI Overviews can read, then reporting monthly on where you're named.
Keep OAI-SearchBot unblocked, then list your treatments, address, contact details and NHS or private status as text on your site. Your Business Profile and listings should show exactly the same details.
Yes. The GDC's guidance on advertising covers practice websites and marketing, so we keep claims factual, avoid unjustified expectations and never compare your dentists with others.
No. No one can promise that, because each AI tool decides its own answers. We make your practice's facts clear and consistent and report what AI tools say about you each month.
As part of the Growth Engine: one monthly fee on a 12-month term covering GEO, SEO, Google Ads, Meta Ads and a free custom website. A one-off GEO audit is also available, scoped and priced before it starts.
Guides and insights.
- GEO vs SEO: what's the difference, and do you need both?SEO is the work of getting ranked; GEO is the work of getting named in AI answers. How they differ, where they overlap and why you need both.Read the guide
- What does a GEO agency do, and what does it cost in the UK?What a GEO agency does to get you named in AI answers, what sets the price of GEO work and what to ask before you hire one.Read the guide
- Are Google's AI Overviews taking clicks from small business websites?What Google's AI Overviews are, what the click research shows, which small business searches are affected and what to do about it.Read the guide
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