Starter
£600 /month + VAT
Up to £2,000/mo ad spend
- Full campaign setup & build
- Up to 2 campaigns
- Keyword research & targeting
- Ad copywriting (up to 6 ads)
- Conversion tracking setup
- Monthly performance report
- Dedicated account manager
Google Ads for plumbers
Google Ads that get plumbers more jobs.
More booked plumbing jobs from the postcodes you cover. We run Google Ads for plumbers with emergency call-outs and planned bathroom work on separate budgets, block searches that don't lead to bookings and set up call and form conversion tracking before launch. Book a free audit, go live in 5 days on average, management from £600 a month + VAT.
- Free audit, no commitment
- Emergencies and bathrooms split
- Only the postcodes you cover
- Ads eased off when you're full
5.0Rated on Google
Plans from £600/month + VAT · 6-month minimum term
Answer the burst-pipe searches
A burst pipe or a blocked drain can't wait for three quotes. Whoever shows up first with a number to call and a promise to come today gets the job.
Our emergency campaigns put your number at the top of those searches, in the postcodes you cover and only during the hours you answer. Conversion tracking shows which ads bring in calls and enquiries, and we move your budget towards them every weekday.
Win the bathrooms and repipes
A new bathroom or a full repipe pays far more than a call-out, and the buyer behaves differently. They compare plumbers, read reviews and look at finished jobs before asking anyone round to quote.
So planned work gets its own campaign and its own budget, which emergencies can never eat into. The ads send these customers to your best jobs and a short quote form, and our Scale plan adds a dedicated landing page for those jobs.
Stop paying for clicks that never book
Searches for plumbing courses, plumbing vacancies, spare parts and DIY fixes all contain the word plumber. Every one of those clicks costs you money, and none of them turns into a job.
We block them before your ads go live and add new ones every weekday as real search terms come in. When your diary is full, we turn the budget down so you're not paying for calls you can't take.
See the numbers before you commit
Results come from measuring calls and form enquiries, not counting clicks. For Caltech Lifts, a stairlift business, that approach delivered 35 qualified leads, 15 completed sales and a pipeline worth up to £120,000.
Your ad spend goes straight to Google, and management runs on a 6-month minimum. Book your free audit and we'll show you what clicks cost in your area, who you're up against and a starting budget. Our guides on how plumbers get more jobs from Google Ads and what a job from Google Ads costs a plumber cover the detail.
Pricing
Simple monthly plans.
All prices + VAT. Ad spend is paid directly to Google and billed separately. 6-month minimum term.
Growth
Most popular£1,000 /month + VAT
Up to £5,000/mo ad spend
- Everything in Starter
- Up to 5 campaigns
- Google Shopping (if applicable)
- Remarketing & audience targeting
- A/B ad testing
- Landing page recommendations
- Weekly performance updates
Scale
£1,800 /month + VAT
Unlimited ad spend
- Everything in Growth
- Unlimited campaigns
- Full funnel strategy
- Competitor ad analysis
- Dedicated landing page builds
- Weekly strategy calls
- Priority support
- 1
Book your free audit
We check your postcodes, the plumbers bidding against you and any ads you already run.
- 2
Choose your jobs
Pick the call-outs and planned work you want, and the areas you'll drive to.
- 3
Pick up the phone
Your campaigns go live in 5 days on average, and we tune them every weekday.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads and Meta Ads every weekday and your SEO and GEO every week to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
See the Growth Engine £1,499 a month + VAT
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Weekly SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
Our management starts at £600 a month + VAT, and your clicks are paid directly to Google on top. The free audit shows what clicks cost in your postcodes and how many plumbers are bidding there.
Yes. We split emergency and planned work, set up call and form conversion tracking and cut whatever doesn't bring in paid jobs, so you see what each job costs you.
Yes. Plumbing and heating firms get separate campaigns for call-outs, bathrooms and boiler work, each with its own budget and conversion tracking.
Yes. We target by town, postcode or radius and leave out anywhere you don't travel to.
Campaigns go live in 5 days on average after your free audit. Management runs on a 6-month minimum, so every campaign is tested and improved on real leads.
Guides and insights.
- How much does a job from Google Ads cost a plumber?Work out what each booked plumbing job costs you from Google Ads, which jobs carry the margin to pay for clicks, and how to bring the cost down.Read the guide
- How can plumbers get more jobs from Google Ads?How plumbers can split leak call-outs from bathroom and kitchen work in Google Ads, time their calls, build trust and block wasted clicks.Read the guide
- How can heating engineers win more boiler jobs from Google Ads?How heating engineers can use Google Ads to catch winter breakdowns, win boiler replacements and fill the quieter months with servicing.Read the guide
Related services
- Google Ads management
- Google Ads for heating engineers, all year round.
- Google Ads that fill electricians' diaries.
- Google Ads that put builders on the shortlist.
- More surveys booked, fewer empty dates.
- More plumbing jobs from across Dundee.
- Websites for plumbers that make the phone ring.
- SEO that gets plumbers found and called.
- Win London searches at the hours that pay.
- More calls from across Greater Manchester.
- Growth Engine: free website plus ads, SEO and GEO
- Cardiff Google Ads that put your budget where the work is.
- Google Ads that spend where your Newcastle work is.
- Win Coventry jobs and the Warwickshire work next door.
- Google Ads that reach past the Southampton city limits.
- Google Ads set to how far you'll travel from Plymouth.
- Brighton Google Ads aimed at the people who can hire you.
- Google Ads that win Liverpool the calls worth taking.
- Turn Bristol searches into enquiries, not just clicks.
- Belfast Google Ads that reach the customers you serve.