Starter
£600 /month + VAT
Up to £2,000/mo ad spend
- Full campaign setup & build
- Up to 2 campaigns
- Keyword research & targeting
- Ad copywriting (up to 6 ads)
- Conversion tracking setup
- Monthly performance report
- Dedicated account manager
Google Ads for electricians
Google Ads that fill electricians' diaries.
More of the electrical jobs you actually want. Our Google Ads give landlord EICRs, EV charger installs, rewires and commercial work their own campaigns and budgets, with every call tracked to the job type. Book a free audit before you spend, live in 5 days on average, management from £600 a month + VAT.
- Free audit before you commit
- A budget for each job type
- Landlords, homes and businesses
- Every call tracked by job
5.0Rated on Google
Plans from £600/month + VAT · 6-month minimum term
One budget per job type
A landlord who needs an EICR, a homeowner with a new electric car and a facilities manager after a contractor all search for an electrician. Each one wants something different, and each job is worth a different amount to you.
Put them in one campaign and the cheap, frequent searches eat the budget. We split them up, each with its own keywords, ads and spend, so small call-outs never use the money meant for a rewire. Searches for electrician courses, apprenticeships, jobs and DIY wiring are blocked from day one.
Choose the work you want more of
Tell us which of these you want more of, and each one gets its own campaign.
- EICRs and landlord certificates
- EV charger installs for homes and workplaces
- Rewires and consumer unit upgrades, where a quote request is the goal
- Commercial and fit-out work for businesses and property managers
- Emergency call-outs, only during the hours you can respond.
Look like the safe choice
Letting an electrician into your home or building takes trust. Your ads can earn that trust before anyone clicks.
We put your NICEIC or NAPIT registration, reviews and the towns you cover right in your ads. On our Growth plan we also recommend what your landing page needs, so the reassurance carries on after the click.
Let the calls decide the budget
Every call and quote form from your ads is tracked by job type. When EV installs are keeping you busy and rewires are slow, we move the budget to match.
The free audit works the same way before you spend anything. It looks at the electrical contractors bidding in your postcodes and which jobs are worth paying for, so your starting budget comes from your market. Book yours today.
Pricing
Simple monthly plans.
All prices + VAT. Ad spend is paid directly to Google and billed separately. 6-month minimum term.
Growth
Most popular£1,000 /month + VAT
Up to £5,000/mo ad spend
- Everything in Starter
- Up to 5 campaigns
- Google Shopping (if applicable)
- Remarketing & audience targeting
- A/B ad testing
- Landing page recommendations
- Weekly performance updates
Scale
£1,800 /month + VAT
Unlimited ad spend
- Everything in Growth
- Unlimited campaigns
- Full funnel strategy
- Competitor ad analysis
- Dedicated landing page builds
- Weekly strategy calls
- Priority support
- 1
Book your free audit
We look at your area, your competitors and the jobs you want more of.
- 2
Split by job type
Each job type gets its own campaign, ads and call tracking.
- 3
Back what's working
You're live in 5 days on average, then we shift budget to the jobs bringing in work.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads and Meta Ads every weekday and your SEO and GEO every week to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
See the Growth Engine £1,499 a month + VAT
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Weekly SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
There are two parts: your ad spend, paid to Google, and our management fee from £600 a month + VAT. EICR, EV charger and emergency clicks each cost different amounts, so the free audit prices each one for your area.
Yes. EICRs, call-outs and bigger jobs like rewires each get their own campaign and budget, so you decide what goes where and can switch any of them off.
Yes. Commercial searches get their own campaign, with ads aimed at businesses, facilities managers and property managers, kept apart from your domestic work.
Yes, if you are. Your genuine registrations, reviews and areas go straight into the ads, where customers see them before they click.
Yes, 6 months. That gives each job type enough calls and quote requests to show which one deserves more budget.
Guides and insights.
- Where should an electrician advertise for more local work?The best place to advertise as an electrician: Google Ads, your Business Profile, your website, Meta ads and directories compared, job by job.Read the guide
- How can electricians win more jobs from Google Ads?How electricians can use Google Ads to win call-outs, landlord EICRs, consumer unit upgrades and EV charger installs without wasting budget.Read the guide
- How is AI search changing how customers find trades?AI answers now sit above local search results. What that means for plumbers, electricians, roofers and builders, and what to fix first.Read the guide
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