Starter
£600 /month + VAT
Up to £2,000/mo ad spend
- Full campaign setup & build
- Up to 2 campaigns
- Keyword research & targeting
- Ad copywriting (up to 6 ads)
- Conversion tracking setup
- Monthly performance report
- Dedicated account manager
Google Ads Brighton
Brighton Google Ads aimed at the people who can hire you.
Enquiries from people in Brighton and Hove and the Sussex towns you serve, not clicks from people who'll never book. We target where your customers are, check who's bidding against you and cut the rest. Start with a free audit and go live in 5 days on average, with management from £600 a month + VAT.
- Free audit before your first click
- Ads shown to people in your area
- See who's bidding against you
- Live in 5 days on average
5.0Rated on Google
Plans from £600/month + VAT · 6-month minimum term
Reach people who are actually here
Google's default location setting, Presence or interest, shows your ads to people in your area and to people elsewhere who've shown interest in it. If you only serve customers who live or work locally, clicks from everyone else cost you money and bring no jobs.
We choose the setting that matches how you sell. If you only serve the area, we switch to Presence, which Google uses to reach people who are in, or regularly in, the places you target. If customers book you from further away, we keep the wider setting and watch what those enquiries cost.
Cover the coast and up to Crawley
Brighton and Hove had 277,200 residents at the 2021 Census, according to the ONS. Its seven-council city region, Greater Brighton, runs "from Bognor in the west to Seaford in the east, and up to Crawley in the north of Sussex", according to the Greater Brighton Economic Board.
You pick the parts you work in. The ONS counted 152,600 people in Mid Sussex in 2021, 111,400 in Worthing, 99,900 in Lewes and 64,500 in Adur, and on our Growth plan each can run as its own campaign with a budget you set. Book your free audit and we'll map your patch council by council.
Know who you're bidding against
You can't set a sensible budget until you know who else wants your searches. Google's auction insights report shows the share of your impressions where a competitor's ad also appeared, and the share of auctions where your ad ranked above theirs.
Your free audit checks who's bidding on your searches in Brighton and what clicks cost. Once you're live, we watch those competitors in your account, adjust bids where they push you down the page and block wasted searches with negative keywords from day one.
Clear fees from the first month
You pay two things: our management fee and your clicks. Google bills the clicks straight to you, so your ad spend never disappears into our invoice.
Starter covers up to 2 campaigns, Growth adds up to 5 campaigns and A/B testing of your ads, and Scale adds dedicated landing page builds. Every plan runs on a 6-month minimum, with call and form conversion tracking set up before launch.
Pricing
Simple monthly plans.
All prices + VAT. Ad spend is paid directly to Google and billed separately. 6-month minimum term.
Growth
Most popular£1,000 /month + VAT
Up to £5,000/mo ad spend
- Everything in Starter
- Up to 5 campaigns
- Google Shopping (if applicable)
- Remarketing & audience targeting
- A/B ad testing
- Landing page recommendations
- Weekly performance updates
Scale
£1,800 /month + VAT
Unlimited ad spend
- Everything in Growth
- Unlimited campaigns
- Full funnel strategy
- Competitor ad analysis
- Dedicated landing page builds
- Weekly strategy calls
- Priority support
- 1
Book your free audit
Name the parts of Sussex you work in and we'll check who's bidding there.
- 2
Agree the targeting
Approve your areas, location setting and budget before anything goes live.
- 3
Start getting enquiries
Live in 5 days on average, with every call and form tracked.
DLR Growth Engine
Want it all, done for you?
Join the Growth Engine and we build your custom website, worth £4,500, for free. Then we run your Google Ads, Meta Ads, SEO and GEO every day to fill it with enquiries. One price, no setup fees, and the website is yours once the 12-month term is complete.
See the Growth Engine £1,499 a month + VAT
- Free custom website worth £4,500
- Google Ads and Meta Ads
- Daily SEO and GEO
- AI enquiry chatbot
- Email and SMS follow-up
- Dedicated account manager
Questions
Good to know.
Any you work in. That can be Brighton and Hove alone, or Portslade, Shoreham-by-Sea, Lewes, Newhaven, Burgess Hill, Haywards Heath and Worthing, with nothing shown elsewhere.
That's your choice. We set your location option to match who books you and exclude the places you never want enquiries from.
Management starts at £600 a month + VAT, and Google bills your clicks to you directly. Your free audit recommends a starting budget for each area.
Six months is the minimum. That gives us time to compare your areas and your competitors on real enquiries.
No. We're remote-first and work with Brighton clients by phone, email, Slack and video call.
Guides and insights.
- How much does a job from Google Ads cost a plumber?Work out what each booked plumbing job costs you from Google Ads, which jobs carry the margin to pay for clicks, and how to bring the cost down.Read the guide
- What does paid media management include?What a paid media manager does on Google Ads and Meta: account ownership, tracking, structure, ads, daily optimisation, reporting and fees.Read the guide
- Google Ads or SEO: which should a small business start with?Google Ads first if you need enquiries now and customers search urgently. SEO first if you can wait. What decides it, and when to run both.Read the guide
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